Chris Dickey                                Times Publisher
Chris Dickey Times Publisher

COMMENTARY

Gunnison has a long history of marketing itself to the masses. But the message has changed a lot over the years.

Today, it’s all about play. Before, it was more about, well … hay, for example.

In recent weeks we’ve been learning about how an outdoor recreation review site called Blister is going to elevate our valley in the minds of gear geeks worldwide by, in part, having local athletes write about how various pieces of equipment perform on local ski, bike or running trails.

Interesting. But did you know that Don Domino, grandson of the original Domino (no relation to Fats), was one of our first pitch men?

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